Digital Technologies and Innovation
Digital Technologies: Concept and Classification Digital technologies refer to a wide range of electronic tools, systems, and applicatio...
Dr. Saidalavi
February 08, 2026
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Pitching Innovation in the Indian Food-Tech Industry: The Case of Zomato
Introduction Innovation alone does not guarantee business success; the ability to effectively pitch and communicate innovation to stakehol...
Dr. Saidalavi
February 08, 2026
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Marketing Innovation
Marketing innovation refers to the use of new or significantly improved marketing methods related to product promotion, pricing, distributio...
Dr. Saidalavi
February 08, 2026
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Innovation Development Process
Introduction Innovation development is a systematic process through which new ideas are transformed into viable products, services, or bus...
Dr. Saidalavi
February 08, 2026
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Business Model Evolution
Introduction In the context of innovation management, a business model refers to the framework through which an organization creates value...
Dr. Saidalavi
February 08, 2026
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Case Study: Tata Motors and the EV Revolution
1. Background and Context Between 2016 and 2017, the Indian automotive industry reached a critical inflection point. The Government of Ind...
Dr. Saidalavi
January 26, 2026
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Foster’s S-Curve Model of Innovation
Introduction Foster’s S-Curve Model of Innovation explains how technologies and innovations evolve over time in terms of performance impro...
Dr. Saidalavi
January 20, 2026
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The Tushman–Rosenkopf Model (Cyclical Model of Technological Change)
Introduction The Tushman–Rosenkopf Model, also known as the Cyclical Model of Technological Change, describes innovation as a patterned a...
Dr. Saidalavi
January 20, 2026
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Types of Innovation
Innovation can be categorized into four primary types based on whether the technology used is existing or new, and whether it targets an exi...
Dr. Saidalavi
January 20, 2026
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Innovations in Context
Introduction Innovation does not occur in isolation; it is shaped by economic conditions, industry structure, market forces, and technolog...
Dr. Saidalavi
January 08, 2026
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Process of Innovation
Innovation is not a one-time event but a continuous and structured activity that evolves over time. Organizations must regularly generate, e...
Dr. Saidalavi
January 08, 2026
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The Teece Model: Profiting from Innovation
The Teece Model, developed by David Teece in 1986, addresses a critical strategic question: Why do original innovators often fail to capture...
Dr. Saidalavi
January 07, 2026
0
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